FREE WHEELIN' - EARLY SKATEBOARD COMPANY LOGOS

For the 11th in the KFAX series Luca Lozano dusts off his old Variflex and scuffed elbow pads and ollies his way into the world of early skateboard logos. The birth and golden age of skateboarding and skateboarding competition saw a slew of newly formed companies jumping on the bandwagon in the early 60s and beyond. KFAX11 seeks to represent some of the those companies, some of which were short lived and some of which are still operating. As always with the KFAX series, the selection is inkeeping with the overall style and represents the crudest and simplest of logos as well as the more established and professional looking ones.

90 pages, measuring at 10x14cm with risographed blue ink on white 80 g/m² EOS paper with black glue binding.

Founded in 2008 by Perth natives Garth Mariano and Matt Evans, Butter Goods is a product of its
environment. Mariano, a fixture of the local skate scene, provides the driving force, while Evans
contributes a distinct creative vision. The brand draws from the raw energy of skateboarding and a deep-
seated passion for music, forging an identity that is entirely its own.